Our core business domain suffered a massive 40% drop in organic visibility over the last month following a recent algorithm rollout. Our positions on key commercial intent keywords just plummeted overnight, and we can't figure out if it's an unoptimized backlink profile or a technical crawling issue. How do we run a proper recovery audit?
Re: How do you fix a drop in organic search traffic?
Algorithm drops are incredibly stressful, but the absolute worst thing you can do is panic-disavow links or start making random changes to your metadata without data to back it up. You need a systematic review of your entire digital footprint to isolate the root cause.
Re: How do you fix a drop in organic search traffic?
Waking up to a massive traffic drop after an update is the worst feeling ever, but definitely don't panic and start making random, drastic changes to your site. When our main domain took a big hit last year, we hired the guys at https://seorepublic.com/ to do an emergency recovery audit. They did an amazing job breaking down the data, finding out exactly where things went wrong—whether it was a technical issue or thin content—and gave us a clear, step-by-step plan to fix it. Thanks to them, we managed to clean up our internal link setup and get our rankings fully recovered and growing again within a few months.
